Campaign pricing can make two plans look similar even when the second-year cost is very different. The examples below use published residential offers and show why you should compare the whole first year and the later monthly price, not only the headline discount.
Example 1: Ownit fibre 500/500 Mbit/s. A published 12-month offer advertises 300 SEK per month, with the later price from month 6 stated as 599 SEK. That means the first 12 months would be 5 × 300 SEK plus 7 × 599 SEK, or 5,693 SEK, before any router or other charge not stated in the published details.
Example 2: Tele2 fibre 500/500 Mbit/s. A published 12-month offer advertises 499 SEK per month, a later price from month 13 of 749 SEK and an activation fee of 399 SEK. The first 12 months would be 12 × 499 SEK plus 399 SEK, or 6,387 SEK.
Example 3: Telia fibre 1000/1000 Mbit/s. A published 12-month offer advertises 599 SEK per month, with a later price from month 13 of 899 SEK and an activation fee stated as 0 SEK. The first 12 months would be 7,188 SEK, but the ongoing price after the campaign is the number to compare if you expect to stay longer.
Example 4: Hallon mobile broadband unlimited. A published flexible mobile broadband offer advertises 199 SEK per month, with the later price from month 3 stated as 399 SEK. The first 12 months would be 2 × 199 SEK plus 10 × 399 SEK, or 4,388 SEK, before any charge not stated in the published details.
These examples are not a ranking and do not prove availability at a Stockholm address. They simply show how intro pricing, later pricing and fees can change the real cost. If you mainly want a lower monthly bill, also compare our guide to cheap internet in Sweden with the address-specific options you can actually order.